Appboy grabs $15 mln Series B
Appboy said Thursday that it has secured $15 million in Series B funding. InterWest Partners led the round with participation from previous backers Icon Venture Partners, Blumberg Capital, T5 Capital and IDG Ventures. In addition to the funding, Doug Pepper, general partner at InterWest, has been appointed to Appboy's board of directors. Based in New York City, Appboy is a provider of marketing automation for apps.
2 October 2014•3 mins read
