Retarget Links acquires venture-backed Primeloop
Inbound Retargeting Technologies Inc, the Canadian company behind Retarget Links, has acquired Primeloop, a Las Vegas-based link retargeting specialist. No financial terms were disclosed. Primeloop holds patents for link retargeting technology, which allows advertisers to display banner ads in a more targeted fashion. Vancouver's Retarget Links said it has enhanced the product with an ad campaign management platform. Found in 2012, Primeloop was backed by 500 Startups, Tony Hsieh's Vegas Techfund, Seraph Group and other investors.
9 November 2016•3 mins read
