Venture-backed ScribbleLive acquires ion interactive

Content experience platform ScribbleLive has acquired ion interactive, a Boca Raton, Florida-based provider of interactive content marketing software. No financial terms were released. ScribbleLive said the acquisition is its largest to date, bringing on more than 250 enterprise customers, and will add new interactive capabilities to its platform. Based in Toronto, ScribbleLive help brands, sports and media organizations manage the full lifecycle of their content. It has raised more than $60 million from investors, including Emerillon Capital, Georgian Partners, OpenText Enterprise Apps Fund, Rogers Ventures and Summerhill Venture Partners.

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