As Facebook Grows Up, it Courts Madison Ave.
With 85% of its $3.71B in revenue derived from advertising last year, Facebook realized it needed to strike a more cooperative tone with Madison Avenue before its IPO.
6 February 2012•5 mins read
With 85% of its $3.71B in revenue derived from advertising last year, Facebook realized it needed to strike a more cooperative tone with Madison Avenue before its IPO.
