Content optimization platform Atomic Reach raises $4 mln in funding to date
Toronto-based content optimization platform Atomic Reach Inc has raised a new financing round. While the amount was undisclosed, the company said the deal brings its total funding to date to $4 million. Atomic Reach last year obtained $1.25 million in seed-stage financing from Canadian venture capital investors Genwealth Ventures and MaRS Investment Accelerator Fund. The latest funding will be used to accelerate development of the company's audience engagement platform, boost marketing, and increase activity with its target market, which includes publishers, brands and bloggers. Founded in 2010, Atomic Reach was named one of Canadian Innovation Exchange's 20 hottest innovative companies in 2013.
4 February 2014•2 mins read
