Disney Buying Playdom for Up To $763 Million

Walt Disney Co. has agreed to acquire Playdom, a Mountain View, Calif.-based social gaming company. The deal could be worth upwards of $763.2 million, including a $563.2 million up-front payment and a $200 million earn-out. Playdom has raised $80 million in VC funding, including $33 million earlier this year. Backers include Steamboat Ventures (a Disney VC arm), Bessemer Venture Partners, New World Ventures, New Enterprise Associates ,Lightspeed Venture Partners and Norwest Venture Partners.

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