Fairfax Financial merges Sporting Life and Golf Town
Sporting Life Inc, a Toronto-based sports and lifestyle retailer, has merged with Golf Town Ltd, a Vaughan, Ontario-based golf apparel and equipment retailer, creating Sporting Life Group Ltd. Terms weren't disclosed for the deal, which will see Sporting Life and Golf Town maintain their brands and operate separately, but jointly invest in staffing, supply chains and technology. Fairfax Financial Holdings and a unit of CI Investments acquired Golf Town in 2016. The company had begun creditor protection proceedings. Fairfax, a holding company led by Canadian billionaire Prem Watsa, was also an owner of Sporting Life. It will remain an investor in the new entity.


