iNovia Capital commits to $10.5 mln Series B financing of TripleLift

TripleLift, a U.S. programmatic native technology company, has secured US$10.5 million in a Series B funding round. U.S. venture capital firm Edison Partners led the deal with participation from existing investors, including Canadian firm iNovia Capital. True Ventures, Laconia Capital and NextView Ventures also invested. Headquartered in New York, TripleLift said it will use the latest capital injection to fuel expansion of its industry-first native advertising exchange and to hire more employees. The company raised US$4 million in its Series A round in March 2014.

11 June 2015•3 mins read
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