Mill Road Capital sells Vision7 to China's BlueFocus Communications
U.S. private equity firm Mill Road Capital has sold a majority stake in Vision7 International Inc to BlueFocus Communications Group Inc, a Chinese brand management solutions company. The deal's financial terms were not published, however, it was noted that Vision 7's senior management will have increased ownership as a result. Vision 7, a Québec City-based marketing communications specialist, and owner of such agency brands as Cossette and Citizen Relations, said the partnership with BlueFocus will support its global growth plans. Mill Road acquired Vision 7 in late 2009. Earlier this year, it said it was exploring strategic alternatives for the company.
15 December 2014•5 mins read
