Mindshare Technologies buys Mississauga-based Empathica

Salt Lake City-based Mindshare Technologies has acquired Empathica. No financial terms were disclosed. Sorenson Capital and Peterson Partners financed part of the transaction, while Cascadia Capital advised Empathica. Headquartered in Mississauga, Ontario, Empathica, which was backed by U.S. growth equity investor JMI Equity, is a provider of customer experience management solutions. Update: JMI led a US$7 million Series A financing of the company in 2006.

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