New Startup Plans To Revolutionize "Trunk Shows"
Flipping through the Form D filings yesterday, I came across one for something called Trunk Show Inc. Seems to have raised a $1.15 million VC round led by New Atlantic Ventures. NAV isn’t talking – the company is in stealth mode – but I did a bit of digging because the name was intriguing: In the fashion world, a trunk show is a special sale in which designers present new product directly to a select group of buyers (typically department store or boutique personnel). Trunk Show Inc. is hoping to put that process online – both for the masses and to better facilitate distribution to retailers.
19 August 2010•1 min read
