No Story For Bad Pitches (Oh, Wait...)
Continuing my coverage of ridiculous press releases, today’s email reveals one that may top “Mekong Capital Overcomes Exhaustion!” The pitch is titled “No Country For Old Men. Mature Male Executives Taking Extreme Measures to Keep their Jobs,” courtesy of 5WPR. Ignoring the hint of “manufactured trend,” it seems innocent enough, right? Not really. I read on to learn, to my horror, that the pitch is really suggesting I cover the “story” of middle-aged executives getting Botox and hair transplants to keep their jobs. To quote directly from the grammatical nightmare of a pitch,
22 September 2008•2 mins read
