P.S. XO merges with Seedling, raises $7 mln
P.S. XO, an e-commerce company co-founded by actress Soleil Moon Frye, has merged with toy and craft brand Seedling. The combined company, which will be known as Seedling, has also raised $7 million in new funding from Upfront Ventures and Greycroft Partners. In addition to the funding, Kara Nortman, a co-founder of P.S. XO, has been added to Seedling's board and will serve as its chair.
29 October 2014•3 mins read
