Publicis Groupe Acquires Net@lk

Publicis Groupe has acquired Net@lk, a social media services providers. Specialising in delivering tailor-made social influence marketing campaigns to clients and building brands in a social context, Net@lk is a group comprised of four stand-alone business divisions: Net@lk and Simone, providing social media services; Lenx, producing social content and Buzzreader, engaging in social intelligence including monitoring, research and analytics, covering most social platforms in China, such as Weibo, Renren, Youku, Taobao, and WeChat.

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