Real Ventures leads $1.1 mln seed financing of atVenu
Merchandise sales management platform atVenu has secured US$1.1 million in a seed-stage financing round, according to the company's blog. The deal was led by Canadian venture capital firm Real Ventures. Proceeds of the investment will be used to grow atVenu and develop its technology platform and client base. Based in Sausalito, California, atVenu provides real-time financial data tools to support product sales by artists at their live performances. The Montréal-based Real Ventures invests in early-stage IT and Internet-focused companies. The firm recently disclosed to peHUB Canada that it is gearing up for the first close of its third partnership, Real Ventures III, which is targeted to raise $100 million.
4 February 2014•1 min read
