SaaS Startup Zift Solutions Raises VC Funding
peHUB has learned that Zift Solutions, a Raleigh, N.C.-based provider of SaaS that helps corporations create controlled marketing campaigns for channel partners, has raised $500,000 in Series A funding from Southern Capitol Ventures. The round could be topped off at $1.5 million, if Southern Capitol opts to bring on a syndicate partner. The company has already been around nearly three years due to bootstrapping, and has secured customers like HP and Red Hat. "They help clients better communicate its marketing message to its partner programs," explains Jason Caplain of SCV. "For example, the technology allows a company like HP to create different email or website templates that contain some basic, unchangeable marketing materials, but which the channel partners also can customize."
