ScaleUP Ventures leads $11.5 mln Series A round of #paid
Toronto-based influencer marketing platform #paid has secured about $11.5 million (US$9 million) in a Series A financing. Canadian venture capital firm ScaleUP Ventures led the round and was joined by several existing investors, including Aitken Investments and Freycinet Investments. Founded in 2014 by CEO Bryan Gold and CSO Adam Rivietz, #paid provides an artificial intelligence-based platform to bring together marketers and content creators for integrated influencer marketing programs, content creation and native amplification. The company plans to use the funds raised to accelerate growth and enhance its technology.
15 May 2018•4 mins read
