Spark Capital leads Series B round for Pendo

Raleigh, North Carolina-based Pendo, a data-driven platform that helps companies understand and influence how users interact with their software applications, has raised $20 million in Series B financing. Spark Capital led the round with participation from return backers Battery Ventures, Contour Venture Partners, Core Capital Partners, IDEA Fund Partners and Salesforce Ventures. In addition to the funding, Spark Capital General Partner Megan Quinn has been added to Pendo’s board of directors.

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