Power of 'Made-in-Canada' buying instructive for SMEs
A new report by the Business Development Bank of Canada (BDC) has found that close to two-thirds of Canadian consumers have been motivated to buy locally in the past year. This is one of five major consumer trends that research indicated should be of interest to growth-oriented small and medium-sized enterprises (SMEs). The report also found that SMEs have tended to respond to demand for healthy, well-priced local products, but have given less attention to demand for online retail options.
21 October 2013•4 mins read
