The Dawn of a New Morningstar?
Mike Alfred thinks Silicon Valley VCs are mostly clueless, and he plans to prove it with the help of some powerful financiers. Alfred, 28, is co-founder and chief executive of San Diego-based Brightscope, a two-year-old company focused on giving people tools to compare their company’s 401(k) plan to that of other similar companies. Brightscope -- the brainchild of Dan Weeks, a longtime Hewlett-Packard executive turned Brightscope cofounder and COO -- began its effort by using Department of Labor data to reconstruct and rate roughly 2,500 company-sponsored 401(k) plans according to 200 data inputs, including performance, plan cost, and hidden fees.
31 July 2009•3 mins read
