Tricor Pacific Capital brand renewed with unveiling of family office

Tricor Pacific Capital, which for nearly two decades operated as a North American private equity investor, has returned to the market as a family office. The new Tricor, led by Managing Partner Rod Senft, who co-founded the PE firm in 1996, was officially unveiled this week. Its goal is to invest Senft family and partner capital in food and industrial businesses, as well as real estate projects. The Vancouver family office comes three years after the former Tricor rebranded its fifth institutional fund, Tricor Pacific Capital Partners Fund V, an event that paved the way for the PE firm's successor, Parallel49 Equity.

28 October 2018•3 mins read
Rod Senft, Tricor Pacific Capital, private equity, Canada, merger, M&A, family office
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