Wellington Financial invests $8.5 mln in Conversica's Series B round
Canadian specialty finance firm Wellington Financial has provided US$8.5 million in growth funding to Conversica, a Foster City, California provider of artificial intelligence (AI)-powered business conversations. Wellington's investment was part of the company's US$34 million Series B financing, led by Providence Equity Partners. Founded in 2007, Conversica supports sales and marketing activity with AI-enabled software that engages leads in two-way human conversations via e-mail. It plans to use the funds raised to expand sales and marketing, support ongoing product development, and continue growth of its operations.
14 December 2016•4 mins read
