MediaMath Buys Adroit Interactive

MediaMath, a New York-based provider of a digital media-buying platform, has acquired Adroit Interactive, a company that customizes display ads in real time. No financial terms were disclosed. MediaMath has raised over $10 million in VC funding from Safeguard Scientifics, QED Investors and European Founders Fund.

15 April 2010•3 mins read
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