Adtech company district m secures C$12 mln in latest round

Montréal-based advertising technology provider district m has raised C$12 million in financing, bringing its total funding to C$20 million. The round was backed by new investor Investissement Québec, which committed C$9 million, and existing investor Fonds de solidarité FTQ, which committed C$3 million. Founded in 2013 and led by President and CEO Jean-François Côté, district m provides a marketplace for publishers and advertisers to connect and maximize digital advertising opportunities.