Deals in brief

AceUp scores $22.5m Series A

The lead investors were PJC, Techstars Ventures, Gaingels Ventures, Water Bear Ventures and Launchpad Venture Group.

Court Square-backed Health Union buys digital healthcare marketing firm Adfire Health

Health Union connects people to online health communities.

Swander Pace Capital exits vitamins and supplements maker Reliance Vitamin

SPC made the investment in Reliance Vitamin through its Branch Brook Holdings partnership with Jefferson Capital and United Natural Foods.

PSG-backed mPulse acquires healthcare consumer experience tech firm Zipari

mPulse is a provider of health experience and insights technology.

Game developer Saber Interactive picks up investment from Aleph and Crestview

As part of this transaction, Jamie Rahamim, a managing director and head of media at Aleph and Brian Cassidy, president and head of media at Crestview, will be joining Saber’s board of directors.

New Mountain and Endicott invest in food and beverage market researcher Dataessential

Dataessential was backed by Spectrum Equity.

Insight Partners to sell cybersecurity firm Recorded Future to Mastercard for $2.65bn

The transaction is expected to close by the first quarter of 2025.

Wind Point-backed Pavion scoops up tech company ECD Systems

Pavion is a provider of integrated solutions for fire, safety, security, and critical communications.

Kelso-backed Novvia snaps up container supplier Liquid Bottles

Novvia Group is a global rigid container and life sciences packaging distributor.

Sterling-backed Verdantas acquires environmental consulting firm Aegis Environmental

Verdantas is a consulting firm providing technical and digitally enabled solutions for sustainable outcomes across the environment, water, and energy transition markets.