Gore Mutual invests in digital insurance distributor BrokerLift

Canadian property and casualty insurer Gore Mutual Insurance Co has provided seed-stage funding to BrokerLift Inc, a Toronto-based turnkey e-commerce platform that enables insurance brokers to compete with other online distribution channels. The investment, the value of which was not disclosed, is intended to accelerate adoption of the company's solution among brokers. As part of the deal, Gore has negotiated an incentive for its broker network to join BrokerLift's platform with no set-up fees. BrokerLift was launched last July by Thomas Accardo and Behzad Salehoun.

3 March 2016•3 mins read
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