Platinum Equity buys PLI Card Marketing Solutions

Platinum Equity said July 3 that it has acquired PLI Card Marketing Solutions (a.k.a. Plasticard-Locktech International). Financial terms weren’t announced. PLI, of Las Vegas, provides gift, loyalty and membership card marketing solutions. Gibson, Dunn & Crutcher LLP served as Platinum Equity’s legal counsel on the acquisition of PLI. J.P. Morgan provided financial advice to PLI, while Robinson Bradshaw served as legal counsel to PLI.

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