Poll Results: Celebrity Hires Don't Produce Real ROI for VC or PE Firms
You’re just as skeptical as we are about the merits of a VC or PE firm adding a celebrity to its roster. In this week’s poll, 27% of peHUB readers said celebrity hires produce real ROI for VC and/or PE firms, but 73% said such hires are little more than publicity stunts. “I think this collision of pop culture and VC produces great PR and thus probably some great deal flow, but actual returns? Hard to see the direct connection,” wrote Lisa Suennen, founding partner of venture firm Psilos Group Managers and a peHUB contributor. “I did write about this very topic recently on VentureValkyrie when MC Hammer joined up with venture incubator NewME.” Three others who wrote extended comments said the real benefit of bringing on a big name is that it helps with
