Sydney-based private equity firm Quadrant Private Equity has acquired the entire share capital of Media Monitors, an Australian media intelligence company, for an undisclosed sum.
According to a report in The Australian, however, the private equity firm paid almost A$160 (€108.4 million; $135.6 million) million for the asset. Quadrant could not be reached at press time.
Established in 1982, Media Monitors is a pan-Asian media intelligence company with offices in Australia, New Zealand, Singapore, Malaysia, Hong Kong and mainland China. The company provides customised media intelligence services and tools for communications to more than 5,000 corporate, government and non-profit organisations. The services it offers include multilingual media monitoring across print, TV, radio and online media, campaign release management and media analysis services.
“Our acquisition today of Media Monitors is a significant investment in the rapidly evolving media space,” Chris Hadley, managing director of Quadrant Private Equity, said in a statement. The firm is looking to work with Media Monitors to further develop the business through products, services and potential strategic acquisitions, Hadley added.
Greenhill Caliburn was the financial adviser to Media Monitors and Baker & McKenzie provided legal advice. Quadrant had Ernst & Young as its financial adviser and Minter Ellison provided legal advice to the firm.
Australia has seen a flurry of private equity activity in this past week. Just yesterday, Quadrant also announced that it has sold ATF Services, a supplier of temporary fencing, to Sydney-based CHAMP Private equity for an undisclosed sum.
On the same day, CHAMP said it had sold private education provider Study Group to US private equity firm Providence Equity Partners for A$660 million.
Also this week, Massachusetts and North Carolina-based Babson Capital completed its first direct deal in Australia, investing an undisclosed amount in mezzanine debt notes in the debt “refinancing” of Pacific Equity Partners-backed (PEP) Collins Foods Group. The firm made the investment through Babson Capital Australia, its wholly-owned Australian subsidiary.
Quadrant Private Equity manages A$765 million across two funds. The firm is currently investing from its second fund which closed on A$500 million in April 2007. It makes management buy-outs, management buy-ins and growth capital investments. Thus far, the firm has invested in 46 businesses across various sectors.